Looking to stay ahead of where media is headed next? Check out this new Forbes Agency Council article featuring insights from top marketing leaders — including Jessica Hawthorne. From the evolution of streaming to the growing impact of AI, the piece explores how agencies are identifying emerging opportunities, adapting strategies and making smart bets to stay competitive in a rapidly changing landscape.
Check out the full article here: https://www.forbes.com/councils/forbesagencycouncil/2026/04/03/from-streaming-to-ai-agency-leaders-next-big-media-bets/
