Insights &
industry
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The trade show or live event as you know it may never be the same, but that doesn’t mean it will be any less effective, engaging, or impactful.
- May 3, 2021
- Adweek
- Jessica Hawthorne-Castro
Travel rates are soaring to yearlong highs, but virtual events are not going anywhere. Or virtual components of events, anyway.
- April 19, 2021
- Streetfight Magazine
- Jessica Hawthorne-Castro
Marketers say they expect events in the future to be a hybrid of in-person and virtual.
- April 16, 2021
- https://digiday.com/marketing/the-world-of-either-is-behind-us-marketers-predict-the-future-of-events-will-be-a-hybrid-of-online-in-person/
- Jessica Hawthorne-Castro
The advertising and marketing world is chock-full of events claiming to be unmissable. As agency owners and professionals know, the buzz alone that surrounds some industry conferences is enough to lead scores of people to flock to them every year.
- April 14, 2021
- Forbes Agency Council
- Jessica Hawthorne-Castro
In agency-client relationships, the client plays an important role in helping to develop successful marketing campaigns for their brand.
- April 9, 2021
- Forbes Agency Council
- Jessica Hawthorne-Castro
The longer you work building a career, the more lessons you’ll learn as you progress. Some of these lessons can have a lasting impact, far beyond a single job or company.
- April 7, 2021
- Forbes Agency Council
- Jessica Hawthorne-Castro
Traditional Trade Shows and Live Events Are Returning—and Better This Time
The trade show or live event as you know it may never be the same, but that doesn’t mean it…
3 Reasons Virtual Events Are Here To Stay
Travel rates are soaring to yearlong highs, but virtual events are not going anywhere. Or virtual components of events, anyway.
'The world of either is behind us’: Marketers predict the future of events will be a hybrid of online, in-person
Marketers say they expect events in the future to be a hybrid of in-person and virtual.
10 Must-Attend Conferences For Agency Owners And Professionals
The advertising and marketing world is chock-full of events claiming to be unmissable. As agency owners and professionals know, the…
15 Ways To Handle Client Requests That Could Damage The Campaign
In agency-client relationships, the client plays an important role in helping to develop successful marketing campaigns for their brand.
15 Important Career Lessons These Agency Pros Learned
The longer you work building a career, the more lessons you’ll learn as you progress. Some of these lessons can…
Traditional Trade Shows and Live Events Are Returning—and Better This Time
jfrancis
May 3, 2021
The trade show or live event as you know it may never be the same, but that doesn’t mean it will be any less effective, engaging, or impactful.
3 Reasons Virtual Events Are Here To Stay
jfrancis
April 19, 2021
Travel rates are soaring to yearlong highs, but virtual events are not going anywhere. Or virtual components of events, anyway.
‘The world of either is behind us’: Marketers predict the future of events will be a hybrid of online, in-person
jfrancis
April 16, 2021
Marketers say they expect events in the future to be a hybrid of in-person and virtual.
10 Must-Attend Conferences For Agency Owners And Professionals
jfrancis
April 14, 2021
The advertising and marketing world is chock-full of events claiming to be unmissable. As agency owners and professionals know, the buzz alone that surrounds some industry conferences is enough to lead scores of people to flock to them every year.
15 Ways To Handle Client Requests That Could Damage The Campaign
jfrancis
April 9, 2021
In agency-client relationships, the client plays an important role in helping to develop successful marketing campaigns for their brand.
