Insights | Our Ideas to Inspire Performance Marketing | Hawthorne Advertising

Industry Insights

Ideas to Inspire

What’s next in marketing, brand building, media and tech?

As digital marketers continue to look for ways to maximize ROI, programmatic buying - and its expanding ecosystem - remains a frontrunner in driving value.
How to build and execute a marketing plan that addresses the consumer adoption curve - effectively taking a product from the early introduction phase through to mass market adoption, aka, “Crossing the Chasm”.
Question: What’s one of the 11 tips for building and maintaining high employee morale?
Question: What’s a favorite personal and business ‘growth hack’ of one of the 12 industry leaders?
Question: What’s one of the 17 key components of crisis-resistant enterprises?
Question: What’s one of the 17 burned-out marketing clichés and strategies to avoid?
Question: What’s one of the 7 ways leaders may unconsciously have a negative effect on their teams?
Question: What is one of the 15 top tips for creating platform- and creator-first campaign strategies?
Question: What’s one of the must-have traits to watch for in potential leaders (and how to cultivate them)?
Question: What is one of the 11 must-attend conferences for industry pros?
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Hawthorne has been a leader and pioneer in Brand Response Advertising and Direct Response Marketing for 35 years. 

Our rich history of measuring audience response and applying data-driven attribution and analytics to optimize campaigns provides us with an unparalleled depth and breadth of experience. Some of that experience is shared below in this Resources section.

Drop us a note to explore how You can future proof your brand and business