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Company culture can be a huge selling point for potential employees as well as potential clients. Both of these audiences want to know that the people behind the scenes not only believe in what the company offers, but also collaborate well with each other to deliver it it.
Brand loyalty is a thing of the past – and more fragile today than ever before. Fickle consumers, purchase path disruption, and the radically altered retail environment born as the direct and indirect effects of COVID-19 will continue in 2021 and beyond.

11 Inspiring Ways To Market A Strong Company Culture

Company culture can be a huge selling point for potential employees as well as potential clients. Both of these audiences…

15 Marketing Strategies To Make The Most Of Customer Testimonials

It’s often said that the best form of marketing is word-of-mouth praise from happy customers. People are more likely to…

Why Brands Will Be Fragile In 2021 and How They Can Win Consumers

Brand loyalty is a thing of the past – and more fragile today than ever before. Fickle consumers, purchase path…

15 tips for making a great first impression on a new partner or client

First impressions are incredibly important — and are also made incredibly quickly. Studies have shown that we make judgments about…

Performance Marketers Need to Watch These 5 Consumer Trends in 2021

Never stagnant and ever evolving, consumer buying behaviors took center stage in 2020 as companies tried to keep up with…

10 pro tips for making your new e-commerce effort a success

E-commerce was already on the rise well before 2020, and the onset of the Covid-19 pandemic has only accelerated this…

11 Inspiring Ways To Market A Strong Company Culture

Company culture can be a huge selling point for potential employees as well as potential clients. Both of these audiences want to know that the people behind the scenes not only believe in what the company offers, but also collaborate well with each other to deliver it it.

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