Question: What’s one of the 16 creative ways to leverage unique visuals in campaigns and online?
Answer: ‘Feature 360-degree video in outdoor shopping areas.’

“In outdoor malls or shopping areas, 360-degree video works well across immersive screens that track the movement of passersby and move dynamically with their movement so that people will stop and interact with the video and brand.”
– Jessica Hawthorne-Castro, Hawthorne Advertising

For the full article go to “16 creative ways to leverage unique visuals in campaigns and online” at Forbes.