What Brands Can Do When the Cookie Crumbles
People who aren’t familiar with how digital marketing and advertising work behind the scenes may not know it yet, but a big change is on the horizon as third-party cookies are phased out.
Cookies
With the challenges facing GDPR enforcement in Europe, what is California learning from the CCPA?
On January 1st, 2020, the California Consumer Privacy Act (CCPA) went into effect. The law grants California residents the right to be informed about how companies are using their data and protects consumers from having their data collected and sold without their knowledge.
