Small brands, micro-influencers: how to partner for holiday campaigns

How can small brands make a big impact with micro-influencers during the holiday season? Check out this new Forbes Agency Council article featuring insights from top marketing leaders — including Jessica Hawthorne. From identifying the right creators and building authentic partnerships to developing campaigns that resonate with niche audiences, these expert perspectives offer strategies for leveraging micro-influencers to drive meaningful engagement and results this holiday season.

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