marketing | Hawthorne Advertising

marketing

How top agencies are restructuring to enable AI-driven models

Agency Press / By

How are today’s leading agencies restructuring to thrive in an AI-driven future? Check out this new Forbes Agency Council article featuring insights from top marketing leaders — including Jessica Hawthorne-Castro. From rethinking organizational structures and upskilling teams to integrating AI into everyday workflows while preserving human creativity and strategic thinking, these expert perspectives explore how agencies are evolving to deliver greater value in a rapidly changing marketing landscape.

How top agencies are restructuring to enable AI-driven models Read More »

21 management habits that save time weekly

Agency Press / By

How can leaders reclaim valuable time without sacrificing productivity? Check out this new Inc. article featuring insights from top marketing leaders — including Jessica Hawthorne-Castro. From setting clear priorities and protecting focused work time to empowering teams with accountability and efficient communication, the piece highlights management habits that help leaders work smarter every week.

21 management habits that save time weekly Read More »

Why human-centered marketing builds stronger brands: how to embrace it

Agency Press / By

What does it take to build stronger brands in today’s fast-changing marketing landscape? Check out this new Senior Executive article featuring insights from top marketing leaders— including Jessica Hawthorne-Castro. From prioritizing human-centered strategies and authentic customer connections to fostering stronger collaboration and trust across teams, these expert perspectives explore why people, not just platforms, remain at the heart of successful marketing.

Why human-centered marketing builds stronger brands: how to embrace it Read More »

How to lighten a nonprofit director’s load: 18 marketing investments

Agency Press / By

How can nonprofit leaders maximize their impact without stretching themselves too thin? Check out this new Forbes Agency Council article featuring insights from top marketing leaders — including Jessica Hawthorne-Castro. From investing in automation and data-driven tools to strengthening strategic communications and community engagement, these expert perspectives highlight marketing investments that can help nonprofit directors save time, increase efficiency and focus on advancing their mission.

How to lighten a nonprofit director’s load: 18 marketing investments Read More »

How to make a CEO transition feel seamless, not jarring

Agency Press / By

How can organizations make a CEO transition feel seamless instead of disruptive? Check out this new Forbes Agency Council article featuring insights from top marketing leaders — including Jessica Hawthorne-Castro. From maintaining consistent brand messaging and building stakeholder trust to ensuring thoughtful communication throughout the transition, these expert perspectives highlight strategies for navigating leadership changes with confidence and continuity.

How to make a CEO transition feel seamless, not jarring Read More »

How to drive users through the social commerce journey

Agency Press / By

How can brands turn social engagement into real sales? Check out this new Forbes Agency Council article featuring insights from top marketing leaders — including Jessica Hawthorne-Castro. From creating discovery-driven content and building trust through authentic engagement to reducing friction at checkout and delivering seamless shopping experiences, these expert perspectives reveal how brands can meet consumers where they are and drive conversions directly through social platforms.

How to drive users through the social commerce journey Read More »

How to build the pre-launch buzz a new local retailer needs to grow

Agency Press / By

How can a new local retailer generate excitement and attract customers before opening its doors? Check out this new Forbes Agency Council article featuring insights from top marketing leaders — including Jessica Hawthorne-Castro. From leveraging local partnerships and community engagement to creating compelling social media campaigns and exclusive pre-launch experiences, these expert perspectives highlight proven strategies for building anticipation and driving early momentum.

How to build the pre-launch buzz a new local retailer needs to grow Read More »

Los Angeles, CA

New York, NY

Midwest

phone 310.844.0606
Facebook-f Instagram Twitter Linkedin-in Tiktok
amazon ads meta business partner google partner