Industry Insights
Ideas to Inspire
What’s next in marketing, brand building, media and tech?
- Forbes
- Jessica Hawthorne-Castro
Need to shift your marketing strategy fast and effectively? Check out this new Forbes Agency Council article featuring insights from top marketing leaders — including Jessica Hawthorne-Castro. From rethinking content strategy to staying aligned with your brand’s core, these 19 expert tips offer actionable advice to help your team stay ahead in times of change.
- Forbes
- Jessica Hawthorne-Castro
Want to elevate your CEO’s online presence and amplify your company’s reach? Check out this new Forbes Agency Council article featuring insights from top marketing leaders — including Jessica Hawthorne-Castro. From crafting a compelling narrative to leveraging content strategy and platform dynamics, these data driven insights offer actionable steps to amplify influence and impact.
- Hawthorne Advertising
- Jessica Hawthorne-Castro
In a recent interview with Authority Magazine, Jessica Hawthorne-Castro, CEO of Hawthorne Advertising, shares her professional journey and five tips you will need to succeed as a senior executive.
- Forbes
- Jessica Hawthorne-Castro
Want to boost your social media marketing strategy with smarter insights? Check out this new Forbes Agency Council article featuring insights from top marketing leaders — including Jessica Hawthorne-Castro. From audience engagement to content timing and platform trends, these 19 key data points can help you make more informed decisions and drive better results across your channels.
- Forbes
- Jessica Hawthorne-Castro
Has your PR strategy hit a plateau lately? Check out this new Forbes Agency Council article featuring insights from top marketing leaders — including Jessica Hawthorne-Castro. From audience recalibration to creative storytelling, these insights can help you bounce back stronger than ever.
- Forbes
- Jessica Hawthorne-Castro
Want to build a stronger brand in today’s data-driven world? Check out this new Forbes Agency Council article featuring insights from top marketing leaders — including Jessica Hawthorne-Castro. From creating emotional connections to rethinking your media strategy, these 20 often-overlooked tactics go beyond SEO and third-party data to help your brand stand out and grow.
- Forbes
- Jessica Hawthorne-Castro
Looking to strengthen your marketing–sales synergy for real results? Check out this new Forbes Agency Council article featuring insights from top marketing leaders — including Jessica Hawthorne-Castro. From aligning goals to powering collaboration, these 16 expert tips offer practical strategies to help your teams work smarter — together.
- Forbes
- Jessica Hawthorne-Castro
Looking for innovative ways to elevate your brand through unexpected partnerships? Check out this new Forbes Agency Council article featuring insights from top marketing leaders — including Jessica Hawthorne-Castro. From value alignment to creative execution, these 15 expert tips offer practical strategies for making unconventional brand collaborations work and creating meaningful impact.
- Forbes
- Jessica Hawthorne-Castro
Looking for creative ways to break through the digital noise and make a lasting impression? Check out this new Forbes Agency Council article featuring insights from top marketing leaders — including Jessica Hawthorne-Castro. From branded experiences to surprise-and-delight moments, these 20 non-digital marketing ideas offer fresh, effective ways to connect with your audience in the real world.
- MarTech Series
- Karla Crawford Kerr
Bridging the gap between creative and performance isn’t just a goal—it’s a necessity for today’s marketers. Jessica Hawthorne-Castro explores how to align creative strategy with measurable outcomes to drive both brand impact and business results in her latest article for MarTech.
Resources
Hawthorne has been a leader and pioneer in Brand Response Advertising and Direct Response Marketing for 35 years.
Our rich history of measuring audience response and applying data-driven attribution and analytics to optimize campaigns provides us with an unparalleled depth and breadth of experience. Some of that experience is shared below in this Resources section.
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