Need to shift your marketing strategy fast and effectively? Check out this new Forbes Agency Council article featuring insights from top marketing leaders — including Jessica Hawthorne-Castro. From rethinking content strategy to staying aligned with your brand’s core, these 19 expert tips offer actionable advice to help your team stay ahead in times of change.
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Question: What’s one of the 15 types of content assets to meet specific client marketing goals?
15 types of content assets to meet specific client marketing goals Read More »
Content marketing is a great way to get in front of and bring value to consumers without going overboard on your sales pitch.
15 Ways To Develop A Customer-Centric Content Strategy Read More »
Anyone in or adjacent to the marketing world knows that “content is king.” Everything you create and share with the public should always be of high quality, as it’s a representation of your brand and is what will draw people to your business.
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Technology has enhanced the customer experience quite a bit, with many companies employing the use of artificial intelligence agents for customer service roles. However, despite embracing technology for their customer service needs, many businesses are not fully using tech to improve the way customers engage online.
8 Ways Marketers Should Utilize Tech To Improve The Online User Experience Read More »
Author: Forbes Agency Council Original Publication: Forbes Agency Council Date Published: May 4, 2018 In recent years, most marketers have taken the cliché phrase “content is king” to heart, making content the core of their overall advertising strategy. Even brand new businesses are aware of the importance of content, but it’s often overwhelming to build your
Building Your First Content Strategy? Nine Pro Tips For Success Read More »
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