“When you’re around people who are positive and forward thinking, you benefit from inspiration and fresh perspectives.”
MarTech360 interview with Jessica Hawthorne, CEO at Hawthorne Advertising Read More »
Question: What’s one of the 18 best practices for peer-to-peer marketing?
18 agency leaders share best practices for peer-to-peer marketing Read More »
Now that forward-thinking marketers are experimenting with generative artificial intelligence (AI) tools and applications, such as machine learning, it’s a great time to explore how AI could be used to leverage cognitive bias psychology. Our CEO Jessica Hawthorne provides insights on how to harness this technology.
How AI will help marketers harness psychology to drive consumer purchase decisions Read More »
Question: What’s one of the 12 possible reasons why you are not getting promoted?
Not getting promoted? 12 leaders share possible reasons why Read More »
Question: What’s one of the 15 leaders’ tips for effectively addressing rapid turnover?
Seeing rapid turnover? 15 leaders’ tips for effectively addressing it Read More »
Question: What’s one of the 7 tips to help you be sure, that there is market demand for your product?
Is there market demand for your product? 7 tips to help you be sure Read More »
Question: What’s one of the 12 tips for busy managers that help with being ‘present’ for your team?
Being ‘present’ for your team: 12 tips for busy managers Read More »
The back-to-school shopping rush is hectic for retailers, ranking just behind the holiday season on the marketing calendar. But now that kids in grades K-12 have returned to class and college students are heading back to campus, it’s time to start planning your back-to-school 2024 marketing campaign. Our VP of Marketing, Karla Crawford Kerr provides some insights and pro tips about how to make the most of this opportunity.
Your 2024 Back-to-School Campaign Planning: Too Soon? Nope Read More »
Question: What’s one of the 14 qualities experienced leaders look for in new hires?
9 practical tips to help small businesses build an emergency fund Read More »
Question: What’s one of the 14 qualities experienced leaders look for in new hires?
14 qualities experienced leaders look for in new hires Read More »
