Content Strategy | Hawthorne Advertising

Content Strategy

8 Ways Marketers Should Utilize Tech To Improve The Online User Experience

Technology has enhanced the customer experience quite a bit, with many companies employing the use of artificial intelligence agents for customer service roles. However, despite embracing technology for their customer service needs, many businesses are not fully using tech to improve the way customers engage online.

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Forbes Agency Council

Building Your First Content Strategy? Nine Pro Tips For Success

Author: Forbes Agency Council Original Publication: Forbes Agency Council Date Published: May 4, 2018 In recent years, most marketers have taken the cliché phrase “content is king” to heart, making content the core of their overall advertising strategy. Even brand new businesses are aware of the importance of content, but it’s often overwhelming to build your

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